Senior Marketing Manager

<p dir="ltr">Native is a CLOB DEX for onchain spot liquidity. It is the first vertically integrated liquidity stack that decouples pricing logic from asset settlement: a sovereign, on-chain matching engine provides high-performance price discovery and order matching, while permissionless vaults host assets for settlement across different chains.</p><p><strong>&nbsp;</strong></p><p dir="ltr"><strong>Position Summary</strong></p><p dir="ltr">Native is seeking an experienced <strong>Senior Marketing Manager</strong> to join its growing team. In this leadership role, you will oversee and execute high-impact marketing strategies, including targeted content creation across social media channels, blogs, and marketing platforms. You will drive Native&rsquo;s overall social media and marketing strategy, building a strong presence for both new and existing products across various business lines. This is an exciting opportunity to lead marketing initiatives in a fast-paced, dynamic environment, collaborating closely with cross-functional teams such as product managers, engineers, and business users to address real-world challenges in the rapidly evolving DeFi space.</p><p><strong>&nbsp;</strong></p><p dir="ltr"><strong>Job Responsibilities</strong></p><ul><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Design and implement end-to-end marketing campaigns to drive hype, awareness, and adoption of new business product lines.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Stay up to date with the latest industry trends and best practices, identifying new opportunities to enhance platform engagement and expand to new channels.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Lead and oversee reporting on the growth and health of social media communities, using insights to refine strategies continually.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Develop and manage the content calendar across all marketing channels, ensuring alignment with overall business goals.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Define and execute a best-in-class approach to community engagement on various platforms.<br>Cultivate a deep understanding of Web3 consumers and app developers to tailor marketing efforts effectively.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Monitor key performance indicators (KPIs) and marketing metrics across all channels, using data to inform decisions.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Create and oversee the production of engaging long-form and short-form content, including articles, presentations, narratives, social media posts, and other marketing assets.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Act as a strategic advisor to cross-functional teams, providing input on brand positioning and audience engagement tactics.</p></li></ul><p dir="ltr">&nbsp;</p><p dir="ltr"><strong>Job Requirements</strong></p><ul><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">6-8 years of experience in content marketing, writing, and campaign management, with a proven track record of success on platforms such as Twitter, LinkedIn, and Reddit.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Demonstrated expertise in running high-impact growth marketing campaigns for technical audiences and end consumers.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Exceptional creativity and strong writing skills, including experience producing both fast-moving micro-content for social media and longer-form articles.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Advanced knowledge of DeFi, crypto, blockchain, and Web3 technologies, with the ability to translate technical concepts into engaging narratives.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Proven ability to lead and thrive in a collaborative, fast-paced start-up environment, adapting quickly to evolving priorities.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">In-depth understanding of target audiences across multiple platforms, with the ability to engage them effectively in real-time.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Experience in content creation tools such as Adobe Creative Suite, Canva, and basic video editing software is a plus.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Strong analytical skills to track and interpret marketing performance metrics, driving data-driven decision-making.</p></li><li dir="ltr" aria-level="1"><p dir="ltr" role="presentation">Strong communication skills and fluent in English.</p></li></ul>