Senior Product Manager, Client Activation (B2B Onboarding, KYC/KYB)
"About The Role"
About This Role
Reap is looking for a Senior Product Manager to own and scale its client activation and onboarding experience as the company expands into new markets and unlocks new use cases. Client activation is Reap's top company objective, and this role sits at the centre of it. The person in this role will design onboarding that turns regulatory complexity into a competitive advantage — fast, compliant, and consistent client activation across geographies, products, and flow types, built on systems that scale and differentiate Reap in the market.
What You'll Be Doing
Own end-to-end activation funnels, from application through identity verification, KYC/KYB, AML screening, risk assessment, account setup, and first value delivered. The core motion is B2B, with consumer use cases alongside it.
Manage the in-product verification and AML stack, including identity and entity verification (KYC/KYB), document and registry checks, sanctions and PEP screening, risk decisioning, and controls that keep Reap audit-ready across jurisdictions.
Shape vendor and orchestration strategy by selecting, integrating, and optimizing KYC/KYB providers, identity verification vendors, and workflow engines.
Build scalable onboarding architecture, with configurable flows, rules, and decisioning that adapt to jurisdiction-specific requirements without bespoke rebuilds, and develop the activation playbook that lets Reap enter new markets and launch new use cases faster each time.
Apply regulatory-by-design product thinking, partnering closely with Compliance and Legal to translate licensing and regulatory obligations into product requirements that don't compromise client experience.
Coordinate cross-functionally, working closely with Engineering day-to-day and across Ops, Compliance, and GTM to remove friction, reduce manual review, and improve conversion and time-to-activate.
Own activation funnel metrics such as conversion, time-to-activation, verification speed, manual review rates, and drop-off by stage and market — running experiments and driving a roadmap grounded in data.
What We're Looking For
Hands-on product management experience building B2B onboarding, KYC/KYB, or activation systems in regulated fintech; exposure to consumer onboarding is also valuable.
Deep fluency in the AML stack, including identity verification, KYC/KYB, sanctions and PEP screening, and licensing and data requirements across geographies, product lines, and flow types, along with hands-on experience with onboarding vendors and orchestration tools.
A holistic approach that weighs client experience, legal and regulatory requirements, and operational feasibility together, treating compliance as a constraint to design within rather than an obstacle to avoid.
Systems thinking, with a track record of building scalable, configurable systems such as rules engines, modular flows, and reusable components rather than one-off market solutions.
A strong focus on client experience, judging every flow by how it feels to a good client — fewer steps, less friction, and faster time to first value.
A data-driven approach to defining metrics, diagnosing drop-off, and prioritising by impact.
An AI-first mindset, using AI across both how they work and what they build.
Senior PM craft, including operating autonomously, partnering closely with Engineering, driving alignment across Ops, Compliance, Legal, and GTM, and communicating clearly with leadership.
Bonus Points
Experience in the crypto / digital assets space (regulated fintech remains the must-have; crypto experience is a bonus).
Experience building onboarding across multiple geographies and regulatory regimes.
Familiarity with payments, cards, and cross-border money movement.
Prior work in a high-growth fintech company scaling into new markets.
About Reap
Reap is at the forefront of revolutionizing digital asset management, building innovative blockchain and Web3 solutions that empower businesses and individuals globally. We are a dynamic team dedicated to creating secure, efficient, and transparent financial ecosystems through cutting-edge decentralized technologies. Our mission is to democratize access to financial services and push the boundaries of what's possible in the crypto space, fostering a future where digital assets are seamlessly integrated into everyday life. Our culture at Reap is built on collaboration, continuous learning, and a passion for Web3 innovation. We value bold ideas, analytical rigor, and a commitment to excellence. We foster an environment where every team member is encouraged to contribute, experiment, and grow professionally, working alongside some of the brightest minds in blockchain development and strategy. We believe in open communication, mutual respect, and celebrating both individual and collective achievements as we navigate the exciting challenges of the decentralized world. Joining Reap means becoming an integral part of a forward-thinking company that is actively shaping the future of finance and technology. If you are a talented professional eager to make a tangible impact and thrive in a fast-paced, high-growth environment, we invite you to explore career opportunities with us. Contribute to building groundbreaking blockchain infrastructure, solve complex challenges, and help us redefine the digital asset landscape. Your journey to pioneering the next generation of Web3 solutions starts here.
Ready to Apply?
To submit your application for this position, please visit Reap's official website and follow their application process.