Affiliate Business Development - MENA
"What You'll Be Doing"
About This Role
The role involves working closely with prominent KOLs, YouTubers, media outlets, and trading communities, ensuring their promotional efforts are effective and equipping them with the right assets, tools, and incentives to bring more users to Binance. The position requires balancing growth with compliance and platform interests, deep understanding of the crypto/FX affiliate ecosystem, strong commercial sensitivity, and the ability to spot opportunities and risks early. Given the size of Binance's existing affiliate network, the person in this role is expected to deliver exceptional value and outperform competitors in attracting top affiliates.
What You'll Be Doing
Grow the affiliate network through proactive outreach to YouTubers, media outlets, influencers, KOLs, and other potential partners
Support negotiations, onboarding, and documentation/due diligence for new affiliates
Manage and maintain relationships with existing affiliates, KOLs, trading communities, and strategic partners
Support ongoing affiliate onboarding, due diligence, and long-term relationship development
Drive affiliate performance growth across user acquisition, trading volume, retention, and revenue contribution
Design and execute joint campaigns, incentive programs, and partnership initiatives with affiliates
Create and run promotional campaigns focused on maximizing ROI
Analyze affiliate ROI, trading behaviors, and lifecycle performance to improve ecosystem efficiency
Build and maintain reports using internal data to optimize affiliate channel performance
Monitor affiliate performance metrics to identify abnormal behaviors, risks, or growth opportunities
Identify and prevent risks such as wash trading, arbitrage abuse, multi-accounting, scams, manipulation, or non-compliant traffic sources
Handle affiliate concerns professionally, including commission disputes, competitor poaching, and operational escalations
Track competitor affiliate programs, commission structures, and industry trends, adjusting strategy as needed
Collaborate with Marketing, Product, Operations, Risk, Compliance, and Legal teams
Liaise across departments to equip affiliates with the assets and tools needed to attract more users
Use in-house tools proficiently, learning quickly and working with developers to enhance systems/interfaces, resolve issues, and conduct data analyses
What We're Looking For
Experience in crypto, FX, CFD, trading platforms, or related financial industries
Familiarity with exchange affiliate ecosystems, commission structures, and rebate mechanisms (crypto familiarity is a strong plus)
Experience in affiliate marketing, key account management (KAM), B2B partnership management, marketing, or public relations
Strong understanding of affiliate lifecycle management and partner incentive systems
Strong relationship management and stakeholder communication skills, internally and externally
Ability to handle sensitive partner situations with maturity and professionalism
Excellent communication and interpersonal skills, comfortable working with media, influencers, and key partners
Strong analytical mindset with attention to detail, able to interpret trading volume, retention, ROI, and behavioral trends
Commercial negotiation capability for exclusive partnerships, tiered commissions, and co-marketing campaigns
Strong risk awareness regarding affiliate abuse, compliance concerns, and suspicious trading activity
Cross-cultural communication skills; experience managing LATAM, MENA, SEA, or global markets preferred
Fluency in English required to coordinate with overseas partners and stakeholders; additional languages are an advantage
About Binance
Binance is at the forefront of the global blockchain revolution, serving as the world's largest cryptocurrency exchange by trading volume. Our mission is to increase the freedom of money globally, and we are committed to building a robust ecosystem of products and services that empower individuals with financial autonomy. From advanced trading platforms to innovative blockchain solutions, we are constantly expanding our offerings to meet the evolving needs of the digital economy. Our culture thrives on innovation, collaboration, and a relentless pursuit of excellence. We foster an environment where bold ideas are encouraged, and every team member, especially in our growing Pakistani operations, is empowered to contribute significantly to our global impact. We value transparency, integrity, and a strong sense of responsibility to our users and the broader blockchain community. Working at Binance means being part of a diverse, global team that is passionate about shaping the future of finance. Joining Binance in Pakistan offers unparalleled opportunities for career growth and professional development within a rapidly expanding industry. With hundreds of open positions worldwide, we are looking for talented individuals who are eager to make a tangible difference. If you are driven by challenge, keen to innovate, and want to be part of a company that is redefining the financial landscape, explore our careers and embark on a rewarding journey with Binance.
Ready to Apply?
To submit your application for this position, please visit Binance's official website and follow their application process.